Course Description
Students in this course apply principles, theories, and relevant contemporary concepts of health care branding, marketing and how the impact relationships. They evaluate the effectiveness of health care branding tools. The interrelationship of a health care organization’s branding, contracting, partnership and alliances will be explored. Students will apply best practices of communications as they practice effective oral and written business communication skills.Applications for each non-degree, credit-bearing, course are reviewed by Walden University’s Admissions Office. Therefore, only a single credit-bearing Walden course can be purchased at a time until an admission decision is rendered (usually within 2 business days). If you have any questions, please contact an enrollment specialist at 855-621-4892.



